Media Development

A free and fair press and media, an informative and effective public service broadcaster and an appropriate regulatory role for government are essential for countries seeking to develop through a democratic, liberal and market-based approach. Without them, public reform programmes often collapse due to lack of support.

Adam Smith International has worked in media development and its related fields for more than 20 years. Our focus has tended to be on press and media regulation and government communications and primarily on the development of government capacity to facilitate effective communication.

We have worked in media development in many, often difficult, environments. In Iraq, for example, during the aftermath of the toppling of Saddam Hussein’s regime, we were instrumental in establishing a government media centre and government communications directorate as part of a wider, DFID-funded programme of support to executive government institutions. We provided advice to the government on aspects of press and media regulation and strategic government communications there between 2003 and 2011.

Furthermore, in South Sudan, we have a programme of support to the Minister of Information. The focus of this programme has been on press and media regulation and on strengthening government capacity in communications, media management and outreach. 

We were also responsible for training many of Botswana's leading journalists in how to most effectively understand and cover economic reforms. This was part of our overarching programme of assistance to the Government of Botswana in preparing an economic reform master plan as part of the country's efforts to diversify economically and generate employment.