PSRC information unit
Service type: Communication and public awareness
Region: East Africa
Country: TanzaniaASI played an important role in establishing the Parastatal Sector Reform Commission's (PSRC's) Information Unit. The Information Unit, possibly the most transparent and effective in Africa, has received glowing recommendations from elsewhere in the Government, from Tanzania's business community, from foreign embassies, donors, and potential investors. ASI's advised on all aspects of the communication programme associated with PSRC's agenda, designing the overall communications and public relations programme as well as advising on specific transactions.

An advertisement produced by ASI
